The foundation of hair care: scalp cleansing
Shampoo is the most fundamental step in caring for healthy hair. This product is a Korean Ministry of Food and Drug Safety-certified functional shampoo that helps relieve hair loss symptoms, formulated with three active ingredients: caffeine, biotin, and zinc PCA. It features natural caffeine derived from green coffee beans sourced from Italy's TESTA, a company with 130 years of heritage. This caffeine helps inhibit DHT (the hormone linked to hair loss), making it especially supportive for hereditary hair loss and thinning at the crown.
Use once daily, morning or evening
While safe for daily use, we recommend shampooing once a day in the evening, depending on your scalp condition. The deep-cleansing formula thoroughly removes sebum and buildup accumulated throughout the day, leaving your scalp feeling fresh well into the next day. On days when you work out or sweat heavily, feel free to use it again in the morning.
Lather fully and leave on for 3 minutes
Thoroughly wet your scalp and hair with lukewarm water, then dispense an appropriate amount into your palm, lather, and apply to the scalp. Massage thoroughly using your fingertips or a shampoo brush, then wait for about 3 minutes instead of rinsing immediately. The patented cooling formula, enriched with aloe vera leaf, kelp, and yam, helps soothe and cool an overheated scalp. Rinse thoroughly with lukewarm water afterward.
Pairing suggestions based on your scalp concerns
- If you're concerned about volume at the crown: After towel-drying, apply a scalp tonic and gently massage it in
- If your scalp tends to be oily: Use a scalp scaler 1–2 times a week before shampooing to remove buildup for an even more refreshed feeling
- If your hair ends are dry: After shampooing, apply treatment only from mid-lengths to ends to replenish moisture and nourishment
Usage notes
Always rinse thoroughly after use. Residue left on the scalp can contribute to scalp concerns. The allergen-free fragrance opens with green and peach top notes, transitions into a floral heart of lily of the valley and freesia, and settles into a base of musk and sandalwood that lingers subtly. Store in a cool place away from direct sunlight. If redness or itching occurs during use, discontinue and consult a dermatologist.