The First Brow Mascara (4 Colors)

15° Skinny Brush for Precise, Hair-by-Hair Color

This brow mascara features a skinny brush angled at 15° to keep the formula off your skin. It lets you color each brow hair with precision—from the inner brow to the tail—without any transfer onto the skin, making it easy to use even if you're new to brow mascara. The brush hugs each hair along its natural direction for a clean, clump-free finish.

Film-Coating Formula for All-Day Wear

Once applied, the formula sets into a resilient film coating that resists smudging and stays put through the day. For a natural yet defined look, lightly brush against the direction of hair growth to deposit color, then comb through in the natural direction to blend.

4 Shades to Match Your Hair Tone

• Cocoa: A moody deep brown that complements dark, natural hair
• Cappuccino: A soft milk brown recommended for lighter dyed hair
• Mocha: A cool brown with no yellow undertones that blends naturally with medium to dark hair
• Vanilla Bean: A skin brown that lifts and brightens like bleached hair, ideal for light dyed or bleached hair

As the final step in your brow makeup routine

Complete your base makeup and eyeshadow, shape your brows with a brow pencil, then finish with this brow mascara. It's the final step that unifies your brow color with your dyed hair or hair color for a naturally cohesive look.

Two-step technique for defined, textured brows

Dispense a small amount of product onto the brush, then lightly sweep against the direction of brow hair growth to deposit color. Next, brush from the front of the brow to the tail, following the natural hair direction, so the formula adheres cleanly to each individual strand. The 15° angled skinny brush allows for precise coloring without transferring onto skin.

How to match your hair color

• For dark natural hair, use bm1. Cocoa to create a moody deep brown
• For light dyed hair, bm2. Cappuccino's soft milk brown is a perfect match
• For medium to dark hair, use bm3. Mocha for a cool brown without any yellow undertones
• For bleached hair, finish with bm4. Vanilla Bean for a light, soft skin brown

Level up with a brow pencil

Pair with The First Skinny Brow Pencil for naturally textured brows. Match bm3. Mocha with Dark Brown (SB2) pencil, or bm4. Vanilla Bean with Taupe Brown (SB5) pencil for a cohesive, polished brow look.

Long-wear care and removal tips

The film-forming coating ensures lasting wear even against external factors, but when cleansing, soak a cotton pad with eye makeup remover and gently wipe along the direction of brow hair. After each use, wipe any residue from the brush opening with a tissue and close the cap tightly to prevent the formula from drying out. For best results, use within 36 months from the manufacturing date after opening.

Water, Acrylates/Ethylhexyl Acrylate Copolymer, Dipropylene Glycol, Synthetic Fluorphlogopite, Titanium Dioxide, Acrylates Copolymer, Iron Oxides (CI 77492), Iron Oxides (CI 77499), Polymethylsilsesquioxane, Styrene/Acrylates/Ammonium Methacrylate Copolymer, Butyrospermum Parkii (Shea) Butter, Camellia Japonica Seed Oil, Vegetable Oil, Prunus Amygdalus Dulcis (Sweet Almond) Oil, Tromethamine, Laureth-21, Butylene Glycol, Ethylhexylglycerin, 1,2-Hexanediol, Sodium Laureth-12 Sulfate, Caprylyl Glycol, Silica, C11-15 Pareth-7, Tetrasodium EDTA, Disodium EDTA, Phenoxyethanol, Sodium Dehydroacetate, Potassium Sorbate, Iron Oxides (CI 77491)

The list of ingredients is subject to change. Please consult the packaging of the product purchased.