Use on damp hair right after shampooing
Apply the hair essence after shampooing and conditioning, before styling. Gently towel-dry your hair to remove excess water, then apply while still damp — this helps the keratin proteins and amino acids absorb more effectively. It forms a protective layer before blow-drying, making it especially helpful if you're concerned about heat damage.
Use freely morning and evening during styling
You can use it before heading out in the morning or after your evening shampoo. If you've recently had a perm or color treatment, daily use helps maintain wave definition and curl hold. The foam texture absorbs quickly without any sticky residue, so it won't weigh down your morning styling routine.
Pump into palms and apply from mid-lengths to ends
Pump a moderate amount into your palms and rub your hands together to distribute evenly. Apply from mid-lengths to ends, wrapping the product around your hair, and reapply to areas that need extra care. If you have wavy hair, scrunch your curls upward while styling to enhance volume. Avoid direct contact with the scalp.
How to use based on your hair concerns
- Fine hair from frequent coloring or bleaching: Apply once before blow-drying and once after to help restore elasticity
- Struggling to maintain curls after a perm: Apply generously to damp hair, then air-dry or use a diffuser
- Dry, brittle hair: Layer with a hair oil for added shine
Storage and usage tips
Formulated without parabens, ethanol, or phenoxyethanol for a gentle approach, but avoid direct scalp contact as it may cause irritation. Focus application on the hair itself. Store in a cool place away from direct sunlight, and discontinue use if you experience any irritation on the scalp or skin.