A perfume shampoo that builds volume and bounce with three black extracts
Celluver 1994. Matilda is a perfume shampoo that brings volume and bounce to limp, lifeless hair. Powered by three black extracts—black germinated brown rice (strengthens hair), black sesame (adds shine), and black soybean (helps prevent hair loss)—it nurtures a healthy scalp and resilient strands. In a clinical study, a single use improved hair tensile strength by 23.2%.
Every evening or whenever needed
Ideal for your evening cleanse to wash away the day's buildup of dust and sebum. If you wash your hair daily, you can also use it in the morning—just monitor your scalp's condition to avoid over-drying. Formulated at a mildly acidic pH 5.5 and free from synthetic surfactants, it's gentle enough for everyday use without stressing the scalp.
Lather generously and massage into the scalp
Thoroughly wet your scalp and hair with lukewarm water, then dispense a generous amount into your palm and work it into a rich lather. Apply the foam to your scalp and massage gently with your fingertips. Continue massaging for 1 to 2 minutes, then rinse thoroughly with clean water until no foam remains.
Routine pairings based on your hair concerns
- Fine hair lacking volume: After shampooing, apply treatment only from mid-lengths to ends, avoiding the roots to keep your finish light and airy
- Dull, lackluster hair: Follow with a protein LPP treatment from the same line to replenish nourishment, then add a touch of argan oil essence for extra radiance
- Severely damaged or bleached hair: Incorporate an intensive hair mask once or twice a week to help strengthen and repair
Storage and usage notes
Store in a cool place away from direct sunlight and out of reach of children. If you experience redness, itching, stinging, or any unusual reaction on the scalp during use, discontinue immediately and consult a dermatologist. Avoid applying to areas with open wounds or irritation.