After toner, before essence or cream
Serum is the step that comes right after you've prepped your skin with toner. Because it's packed with concentrated hydration and active ingredients, applying it post-toner allows for better absorption, while the cream or moisturizer that follows helps lock everything in. In the morning, finish with sunscreen after your serum. In the evening, layer on a cream to deliver extra nourishment.
Suitable for morning and evening use
Formulated with both vitamin C and niacinamide, this serum works beautifully day or night. In the morning, it helps protect skin from environmental stressors like UV exposure. In the evening, it replenishes skin that's been through the day. Just remember: if you're using it in the morning, always follow with sunscreen.
Dispense 1–2 pumps and gently press in
After cleansing, prep your skin with toner or mist, then dispense 1–2 pumps into your palm. Smooth evenly over your entire face, then gently press with your palms to help it absorb. For areas with dark spots or hyperpigmentation that need extra attention, feel free to apply a second layer for targeted care.
Recommended pairings by skin concern
- For dullness and uneven tone: Try a brightening toner → this serum → a lightweight hydrating cream
- For dryness and dark spots at the same time: Use a deeply hydrating toner → this serum → a ceramide cream to support your moisture barrier
- For lingering post-breakout marks: Pair a calming toner → this serum → a recovery cream to help skin bounce back
Storage and precautions for vitamin formulas
Vitamin C is sensitive to light and heat, so store this serum in a cool place away from direct sunlight. For best results, use it up relatively quickly after opening. If you're also using a retinol product, separate them by time of day—this serum in the morning, retinol at night. If you experience redness or irritation during use, discontinue and consult a dermatologist.