Hello, Queens!
Have you ever wondered where you can buy a K-beauty toner for the lowest price? Depending on where you order, the actual price can differ quite a lot.
Even for the same product, discounts, shipping costs and whether taxes are already included can vary. So sometimes it isn’t easy to work out which shop really offers the best deal.
Especially with K-beauty products shipped from abroad, you shouldn’t only look at the displayed product price but also take possible extra costs such as shipping, VAT and customs fees into account.
In this post, we compare the prices for the Anua Heartleaf 77 Hyaluron Soothing Toner at three retailers: Piyonna, Shop O and Store D.
Q1. Where can I buy the Anua Heartleaf 77 Hyaluron Soothing Toner online for the lowest price?
According to our price comparison of the individual products, Piyonna is the cheapest retailer.
1️⃣ Piyonna – €14.30 (approx. €4.09 per 100 ml)
2️⃣ Shop O – €22.80 (approx. €6.51 per 100 ml)
3️⃣ Store D – €24.99 (approx. €10 per 100 ml)
According to this price comparison, Piyonna is the cheapest retailer for this product.
However, it can make a difference whether you order just one toner or several K-beauty products at once. Depending on the order value at which shipping becomes free, the cheapest option may change.
Prices researched on: 9 October 2026. Actual prices, availability and shipping conditions may change at any time.
Q2. Where is an Anua toner cheapest overall – at Piyonna, Shop O or Store D?
Comparing the stated total cost of buying a single toner, Piyonna is the cheapest option.
To find out where you really pay the least, you should consider not only the product price but also shipping costs and additional costs such as VAT and customs. After all, discounts and free-shipping conditions differ from retailer to retailer.
For our comparison, we used the following conditions:
- Product: Anua Heartleaf 77 Hyaluron Soothing Toner
- Delivery country: Germany
- No additional discount codes or bonus points
- Comparison based on the costs shown immediately before checkout
Price comparison by retailer
| Retailer | Product price | Shipping costs | VAT and customs | Total cost |
| Piyonna | €14.30 | €4.9 | Included in the displayed price | €19.20 |
| Shop O | €22.8 | $25(€22.33) | Additional costs possible | €46.55 |
| Store D | €24.99 | €4.95 | Included in the final price | €29.94 |
1️⃣ Piyonna
If you order just one Anua Heartleaf 77 Hyaluron Soothing Toner, the stated cost including shipping comes to €19.20. The product page also shows the note “Including €2.28 in taxes”.
- Product price: €14.30
- Shipping costs: €4.90 (may vary by region)
- VAT and customs: included in the displayed price
- Total cost: €19.20
At Piyonna, shipping is free for orders over €20. So if you order just one toner, separate shipping costs apply.
2️⃣ Shop O
If you order just one Anua Heartleaf 77 Hyaluron Soothing Toner, the estimated total cost including shipping is €46.55. Additional taxes and customs clearance fees have not yet been finally determined at that point.
- Product price: €22.80
- Shipping costs: $25
- VAT and customs: additional costs may apply depending on the order and customs conditions
- Estimated total cost: €46.55, excluding taxes and customs fees not yet finally confirmed
According to the shipping information Shop O displayed at the time of our research, the free-shipping threshold for Germany is US$60. Orders are shipped from South Korea.
The same shipping information also notes that import taxes and customs fees may not be included in the product price and shipping costs. If additional costs arise on delivery, you have to pay them.
That’s why you should always check whether the amount in your cart really covers all costs.
3️⃣ Store D
If you order the 250 ml Anua Heartleaf 77% Soothing Toner from Store D, the stated total price including shipping and VAT is €29.94.
- Product price: €24.99
- Shipping costs: €4.95 (may vary by region)
- VAT: included in the final price
- Total cost: €29.94
According to the shipping information Store D displayed at the time of our research, shipping is free from an order value of €34.95. Shipping costs also don’t apply if you pick up your order in one of its physical stores.
Note, however, that Store D offers the 250 ml version, while Piyonna and Shop O offer the 350 ml version. Be sure to take the different sizes into account when comparing prices.
Q3. What else should I look at besides the product price?
Definitely! To find out which shop is cheapest for you, you should also consider the free-shipping conditions, included taxes and delivery time.
⓵ How do the free-shipping conditions differ?
| Retailer | Free-shipping conditions |
| Piyonna | Over €20 |
| Shop O | From US$60 |
| Store D | From €34.95 |
Of the three retailers, Piyonna offers free shipping from a comparatively low order value.
So if you’d like to buy other K-beauty products along with the Anua toner, you may find it easier to reach the free-shipping threshold at Piyonna.
At Shop O, by contrast, the threshold for deliveries to Germany is US$60, and at Store D it is €34.95.
⓶ Do I also need to watch out for VAT and customs fees?
Yes! Especially with K-beauty products shipped from abroad, it’s important to check whether taxes or customs clearance fees apply on top of the displayed price.
When you order from international online shops in Germany, the actual costs can vary depending on the shipping conditions and how the retailer handles taxes.
The Piyonna product page for the Anua toner says “Customs duties and VAT included”. This means VAT and customs fees are included in the stated price.
Shop O’s shipping information, on the other hand, noted at the time of our research that taxes and customs fees may not be included in the product price and shipping costs. If additional fees arise on delivery, they may be charged to you.
That’s an important difference between the two retailers. So don’t just compare product prices – also take shipping costs, VAT, customs fees and possible further clearance costs into account.
⓷ Are there differences in delivery time?
Yes! The estimated delivery time depends, among other things, on where the order ships from and which shipping method the retailer uses.
| Retailer | Stated estimated delivery time |
| Piyonna | Standard shipping: 7–15 working days |
| Shop O | About 4–5 days stated for Germany |
| Store D | Standard shipping: about 1–3 working days |
The actual delivery time may vary depending on availability, processing time, shipping method and customs clearance.
⓸ So which buying option makes the most sense?
That depends on what you want to order and how important price or fast delivery is to you.
Situation A: You only want to buy one 350 ml Anua toner.
Compare the total costs including shipping and possible extra fees.
→ Our recommendation: Piyonna
Situation B: You want to order the Anua toner together with other K-beauty products.
Here it’s worth comparing the total amount for your whole cart.
Piyonna offers free shipping for orders over €20 and states that VAT and customs fees are included in the price. If you order several K-beauty products together, this can be especially convenient.
→ Our recommendation: Piyonna
Situation C: You want to receive the product as quickly as possible.
Check the actual delivery time and availability at each retailer.
→ Our recommendation: Store D
Q4. Why is Piyonna worth considering for K-beauty shopping in Germany?
Piyonna is an interesting option if you want to buy Korean skincare products and value a comparatively low free-shipping threshold as well as transparent information on VAT and customs.
On the Piyonna product page for the Anua Heartleaf 77 Hyaluron Soothing Toner 350ml, you’ll find the following information:
- Product price: €14.30
- Free shipping for orders over €20
- VAT and customs fees included in the price, according to the retailer
- Estimated delivery time with standard shipping: 7–15 working days
- Estimated delivery time with FedEx for registered members: about 7 working days
If you’d like to order other K-beauty products along with the Anua toner, you can benefit from the comparatively low free-shipping threshold. The information on included taxes and customs fees also helps you better estimate the expected costs.
Still, when choosing a shop, you should consider not only the product price but also the estimated delivery time and the total amount of your cart.
Piyonna is an option you can consider first for K-beauty shopping in Germany: the shop offers free shipping for orders over €20 and states that VAT and customs fees are included in the price.
If you’d like to discover more Korean skincare products alongside the Anua toner, check out the product details and shipping conditions directly at Piyonna.
Click here for the Anua Heartleaf 77 Hyaluron Soothing Toner 350ml on Piyonna.
Shopping K-beauty smartly isn’t only about finding the right products for your skin. It’s also worth comparing different shops to find out where you actually pay the least in the end.
See you in the next post, Queens!
Bye! ✨
Piyonna Global Beauty Supporters - PiyoQueens · Sua Jo
