{"title":"[collectiton] beauty of joseon","description":null,"products":[{"product_id":"july-sequential-shipment-relief-sun-aqua-fresh","title":"Relief Sun Aqua-fresh","description":"\u003ch3\u003eRice extract and panthenol meet for hydrated, radiant sun protection\u003c\/h3\u003e\u003cp\u003eA chemical sunscreen with high SPF50+ PA++++ protection. Rice extract delivers deep hydration to the skin, while panthenol (vitamin B5) strengthens the skin barrier to reduce moisture loss. Clinical testing showed a 55.06% reduction in moisture loss after two weeks of use. The lightweight formula absorbs quickly without leaving a white cast, leaving behind a subtle glow that makes it easy to wear every day.\u003c\/p\u003e\u003ch3\u003eIf excess oil and breakouts are your concern\u003c\/h3\u003e\u003cp\u003eThe clinical data for oily and acne-prone skin is also impressive. After two weeks of use, sebum production decreased by 38.90%, and acne improved by 12.81%. It finishes fresh and non-sticky, so it feels comfortable even in hot, humid weather. The lightweight texture also works beautifully as a makeup base.\u003c\/p\u003e\u003ch3\u003eFor those looking for an everyday sunscreen\u003c\/h3\u003e\u003cp\u003eRecommended for anyone who wants sun protection and hydration in one step, and prefers a natural finish without white cast. However, this is not a waterproof formula, so reapply every 2–3 hours after water contact or heavy sweating. Apply evenly to all sun-exposed areas—face, neck, shoulders, ears—and gently massage in until absorbed.\u003c\/p\u003e","brand":"beauty of joseon","offers":[{"title":"Relief Sun Aqua-Fresh","offer_id":41267184304192,"sku":"2686-1","price":17.37,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0600\/8825\/4528\/files\/1781667477499.png?v=1781694080"},{"product_id":"july-sequential-shipment-revive-eye-serum-ginseng-retinal","title":"Revive Eye Serum: Ginseng + Retinal","description":"\u003ch3\u003eSlow-aging eye serum powered by retinal and ginseng\u003c\/h3\u003e\u003cp\u003eA dual-function eye serum clinically proven to brighten and reduce the appearance of wrinkles. Formulated with retinal, which delivers approximately 20 times the efficacy of retinol with less irritation, stabilized through liposome technology to penetrate deeply into the skin. A ginseng complex featuring extracts from root to fruit revitalizes tired eyes, while niacinamide helps even out skin tone for a brighter, more refreshed look.\u003c\/p\u003e\u003ch3\u003eClinically proven results around the eyes\u003c\/h3\u003e\u003cp\u003eIn a human application test conducted by the Korea Institute of Dermatological Sciences, eye wrinkles improved by 16.02% after 4 weeks of use. Additional benefits were also confirmed.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e1.01% improvement in under-eye skin tone after 2 weeks\u003c\/li\u003e\n\u003cli\u003e11.43% improvement in neck wrinkles after 4 weeks\u003c\/li\u003e\n\u003cli\u003e118.26% improvement in skin hydration after 4 weeks\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch3\u003eGentle enough for delicate eye area\u003c\/h3\u003e\u003cp\u003eCompleted both sensitive skin irritation testing and eye irritation testing, making it suitable for the thin, delicate skin around the eyes. Beyond the eye area, it can also be applied to fine lines on the forehead, between brows, around the mouth, and on the neck. If using during the day, always follow with sunscreen.\u003c\/p\u003e","brand":"beauty of joseon","offers":[{"title":"Revive Eye Serum: Ginseng + Retinal","offer_id":41267184402496,"sku":"2688-1","price":11.86,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0600\/8825\/4528\/files\/1785373181098.png?v=1785373311"},{"product_id":"july-sequential-shipment-relief-sun-rice-probiotics","title":"Relief Sun: Rice + Probiotics","description":"\u003ch3\u003eHydrating sun protection powered by rice and probiotics\u003c\/h3\u003e\u003cp\u003eRelief Sun: Rice + Probiotics from beauty of joseon delivers SPF50+ PA++++ broad-spectrum protection with a lightweight, hydrating feel. The creamy texture glides on smoothly, leaving a natural radiance with zero white cast. It feels more like a moisture cream than a sunscreen, keeping skin comfortable all day long.\u003c\/p\u003e\u003ch3\u003eRice extract meets fermented actives\u003c\/h3\u003e\u003cp\u003eRice extract delivers deep hydration and nourishment, locking in moisture for hours. Probiotic fermentation ingredients help soothe skin and support a healthy skin barrier. In user testing, 97% noticed fast absorption, 90% experienced a moisture boost, and 95% appreciated the non-sticky finish.\u003c\/p\u003e\u003ch3\u003eGentle enough for sensitive skin\u003c\/h3\u003e\u003cp\u003eThis chemical sunscreen is formulated to be gentle on sensitive skin. It works beautifully across dry to normal skin types and layers seamlessly under makeup. Note that it's not water-resistant, so reapply every 2–3 hours during outdoor activities or after water contact. Ideal for anyone looking for a daily sunscreen that's free from stickiness, fragrance, and eye irritation.\u003c\/p\u003e","brand":"beauty of joseon","offers":[{"title":"Relief Sun: Rice + Probiotics","offer_id":41267184500800,"sku":"2690-1","price":24.27,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0600\/8825\/4528\/files\/1781665854377.png?v=1781694096"},{"product_id":"radiance-cleansing-balm","title":"Radiance Cleansing Balm","description":"\u003ch3\u003eA silky cleansing balm powered by rice extract\u003c\/h3\u003e\u003cp\u003eThis cleansing balm melts away waterproof makeup and sunscreen in one step. Infused with rice extract and a grain complex, it delivers hydration and nourishment even as you cleanse. The silky balm texture glides onto skin and dissolves effortlessly, lifting away pore-clogging impurities and residue. After rinsing, skin feels soft, supple, and comfortably hydrated with no tightness.\u003c\/p\u003e\u003ch3\u003eRice and grains form a moisture-locking veil\u003c\/h3\u003e\u003cp\u003eRice extract is rich in antioxidants and minerals that help maintain long-lasting hydration. Combined with a grain complex, it amplifies moisture delivery and antioxidant benefits. The gentle formula works without irritation, making it suitable for sensitive skin.\u003c\/p\u003e\u003ch3\u003eBest used as the first step in a double cleanse\u003c\/h3\u003e\u003cp\u003eMassage the balm onto dry skin, add water to emulsify, then rinse thoroughly. Use it as the first step in your double-cleanse routine for a deeper, more complete cleanse. Whether you wear heavy makeup or struggle with post-cleanse dryness, this balm is designed to work for you.\u003c\/p\u003e","brand":"beauty of joseon","offers":[{"title":"Radiance Cleansing Balm","offer_id":41315414016064,"sku":"2682-1","price":12.95,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0600\/8825\/4528\/files\/1785373290196.png?v=1785375636"},{"product_id":"dynasty-cream","title":"Dynasty Cream","description":"\u003ch3\u003eDeep hydration with rice bran water and ginseng water\u003c\/h3\u003e\u003cp\u003eA nourishing moisture cream that brings a dewy glow to dry skin. Rice bran water, rich in amino acids and minerals, delivers hydration, while ginseng water adds healthy vitality to help lock in moisture for longer. The rich, bouncy cream texture melts into skin on contact and finishes without any sticky residue.\u003c\/p\u003e\u003ch3\u003eSqualane to balance oil and moisture\u003c\/h3\u003e\u003cp\u003eFormulated with squalane derived from olives, this cream helps balance your skin's oil and moisture levels. It reinforces the moisture barrier to help protect skin from external stressors. The texture is never too heavy, making it comfortable to use all year round.\u003c\/p\u003e\u003ch3\u003eGentle formula safe for daily use, even on sensitive skin\u003c\/h3\u003e\u003cp\u003eDermatologist-tested and clinically tested on sensitive skin, this gentle cream is safe for daily morning and evening use, even for those with reactive skin. After cleansing, prep skin with toner and serum, then smooth an appropriate amount over the entire face until absorbed. Ideal for anyone concerned with dryness or looking for a hydrating yet lightweight cream.\u003c\/p\u003e","brand":"beauty of joseon","offers":[{"title":"Dynasty Cream","offer_id":41315414081600,"sku":"2683-1","price":16.76,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0600\/8825\/4528\/files\/1785373254252.png?v=1785373299"},{"product_id":"red-bean-refreshing-pore-mask","title":"Red Bean Refreshing Pore Mask","description":"\u003ch3\u003eDeep-cleansing pores with Haenam red beans\u003c\/h3\u003e\u003cp\u003eIf excess sebum and enlarged pores are your concern, this one's for you. A clay-type wash-off mask formulated with 30% Haenam red bean extract. The naturally occurring saponins in red beans help absorb excess oil, while finely milled red bean powder gently buffs away dead skin. Kaolin clay works to draw out impurities deep within pores, leaving your skin texture visibly smoother.\u003c\/p\u003e\u003ch3\u003eA hydrating mud texture that never feels tight\u003c\/h3\u003e\u003cp\u003eUnlike traditional clay masks that dry down stiff and leave skin feeling tight, this one stays comfortably moist throughout wear. The soft mud formula delivers a refreshing cooling sensation and a mild scrubbing effect without any tautness. Clinical testing showed a 28.10% reduction in pore area and a 14.66% reduction in pore depth.\u003c\/p\u003e\u003ch3\u003eIf you want to tackle pores and texture in one step\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003eThose with oily skin and visibly enlarged pores\u003c\/li\u003e\n\u003cli\u003eThose with rough, uneven texture and makeup that doesn't sit smoothly due to buildup\u003c\/li\u003e\n\u003cli\u003eThose with sensitive skin looking for a gentle exfoliating option\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eAfter cleansing, apply an even layer to dry skin. Wait 5–10 minutes, then gently massage with lukewarm water in circular motions and rinse off.\u003c\/p\u003e","brand":"beauty of joseon","offers":[{"title":"Red Bean Refreshing Pore Mask","offer_id":41315414114368,"sku":"2685-1","price":13.95,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0600\/8825\/4528\/files\/1785373216429.png?v=1785373305"},{"product_id":"matte-sun-stick-mugwort-camellia","title":"Matte Sun Stick: Mugwort + Camellia","description":"\u003ch3\u003eA Matte Sun Stick Powered by Mugwort and Camellia\u003c\/h3\u003e\u003cp\u003ebeauty of joseon's Matte Sun Stick delivers SPF50+ PA++++ broad-spectrum protection with a fresh, shine-free finish. Sebum-absorbing silica powder controls excess oil while gliding smoothly across skin, leaving behind a soft matte veil. The stick format rolls effortlessly over your face without the need for hands—hygienic, portable, and perfect for quick touch-ups anytime, anywhere.\u003c\/p\u003e\u003ch3\u003eSoothing and Sebum Control in One\u003c\/h3\u003e\u003cp\u003eArtemisia princeps extract and Jeju green tea extract calm irritated skin while delivering a boost of hydration. Clinical testing showed a 14.42% reduction in acne and a 39.47% decrease in sebum production after two weeks of use. Non-comedogenic tested and suitable for acne-prone skin. The waterproof formula holds up even in hot, humid conditions, keeping your sun protection intact all day.\u003c\/p\u003e\u003ch3\u003eFor a Shine-Free Day, Every Day\u003c\/h3\u003e\u003cp\u003eIdeal for oily and acne-prone skin types who find traditional sunscreens too heavy or greasy. It layers seamlessly under makeup without pilling and stays put throughout the day. Compact enough to slip into any bag, it's made for frequent reapplication during outdoor activities or travel. Roll gently over your face, neck, shoulders, and ears—anywhere exposed to UV—then pat lightly to blend. For optimal protection, reapply every two to three hours.\u003c\/p\u003e","brand":"beauty of joseon","offers":[{"title":"Matte Sun Stick: Mugwort + Camellia","offer_id":41315429318720,"sku":"2687-1","price":15.78,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0600\/8825\/4528\/files\/1781666458313.png?v=1784800892"}],"url":"https:\/\/piyonna.com\/collections\/collectiton-beauty-of-joseon.oembed","provider":"PIYONNA","version":"1.0","type":"link"}