{"title":"sograin","description":"\u003cp\u003ePremium K-Beauty powered by Oat, nature’s superfood. We strengthen sensitive skin barriers and soothe stressors. Blending nature with tech in FSC\/PCR packaging for conscious beauty.\u003c\/p\u003e","products":[{"product_id":"sograin-so-oat-silky-sun-serum-spf-50-pa-50ml","title":"So Oat Silky Sun Serum SPF 50+ PA++++ (50ml)","description":"\u003ch3\u003eOat barrier care meets high-performance sun protection\u003c\/h3\u003e\u003cp\u003eThis sun serum delivers SPF 50+ PA++++ broad-spectrum defense against intense UV rays while oat-derived ingredients work to support the skin barrier. The formula glides on with a silky, weightless finish—no stickiness, no white cast—making it ideal as a makeup base. Vitamin B3 (niacinamide) helps even out skin tone for a clearer complexion, while vitamin E (tocopherol) provides antioxidant protection against environmental stressors.\u003c\/p\u003e\u003ch3\u003eGentle enough for sensitive skin\u003c\/h3\u003e\u003cp\u003eClinically tested by the Korea Institute of Dermatological Sciences, this formula scored 0.00 for skin irritation and is suitable for sensitive skin. It's certified vegan by the Korea Agency of Vegan Certification and Standards, and formulated with over 67% naturally derived ingredients.\u003c\/p\u003e\u003ch3\u003eKey ingredients that strengthen and soothe\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003eOat Kernel Extract, Oat Kernel Powder, Lactobacillus Ferment: Oat-derived actives that help fortify the skin barrier and calm irritation\u003c\/li\u003e\n\u003cli\u003eCeramide NP (barrier-repair ingredient): Helps restore compromised skin barriers and lock in moisture\u003c\/li\u003e\n\u003cli\u003eAllantoin (soothing ingredient): Calms and comforts irritated skin\u003c\/li\u003e\n\u003cli\u003eUVA1 filter: Helps reduce redness and heat caused by intense UV exposure\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003ePerfect for anyone who spends a lot of time outdoors or behind the wheel, struggles with makeup sliding over sunscreen, or has dry or combination skin with a weakened barrier.\u003c\/p\u003e","brand":"sograin","offers":[{"title":"So Oat Silky Sun Serum 50ml","offer_id":41101986955328,"sku":"660-1","price":35.02,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0600\/8825\/4528\/files\/1778133217757.jpg?v=1778146386"},{"product_id":"so-oat-milky-serum-30ml","title":"So Oat Milky Serum (30ml)","description":"\u003ch3\u003eA milky serum that strengthens the barrier and soothes with oat-powered care\u003c\/h3\u003e\u003cp\u003eFormulated with a high concentration of oat kernel extract and oat protein extract, this serum gently calms sensitized skin. The brand's proprietary Tri-Oat Barrier complex combines oat extracts, oat biome, and natural ceramides to simultaneously reinforce the skin barrier and deliver soothing care. Its soft, milky texture melts into skin, infusing it with deep hydration and nourishment.\u003c\/p\u003e\u003ch3\u003eSuitable for sensitive skin — dermatologist-tested for gentleness\u003c\/h3\u003e\u003cp\u003eIn a patch test conducted by the Korea Institute of Dermatological Sciences, the serum received a 0.00 average skin reaction score and was deemed suitable for sensitive skin. The 48-hour test involved 32 adult participants, with zero cases of irritation reported. It's also certified vegan by the Korea Agency of Vegan Certification and Services, making it a safe choice for ingredient-conscious users.\u003c\/p\u003e\u003ch3\u003eMulti-targeted formula: from barrier repair to tone evening\u003c\/h3\u003e\u003cp\u003eEach ingredient is thoughtfully selected to address specific skin concerns from multiple angles.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eCeramide NP, avocado oil, baobab seed oil: Rebuild compromised barriers while delivering deep moisture and nourishment\u003c\/li\u003e\n\u003cli\u003eNiacinamide: Refines dull tone and uneven texture for a clearer, more uniform complexion\u003c\/li\u003e\n\u003cli\u003eHyaluronic acid, panthenol, allantoin: Layer in moisture and shield skin from environmental stressors\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eEspecially well-suited for those who experience tightness after cleansing, redness triggered by external irritants, or a lackluster, rough texture. With over 80% naturally derived ingredients, it's gentle enough for daily use.\u003c\/p\u003e","brand":"sograin","offers":[{"title":"So Oat Milky Serum 30ml","offer_id":41101986988096,"sku":"661-1","price":32.6,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0600\/8825\/4528\/files\/1778133118252.jpg?v=1778146392"},{"product_id":"so-oat-creamy-cleanser-100ml","title":"So Oat Creamy Cleanser (100ml)","description":"\u003ch3\u003eA creamy cleanser powered by the calming energy of oats\u003c\/h3\u003e\u003cp\u003eThis cream-type cleanser is formulated with Tri-Oat Barrier™, a proprietary complex that combines oat biome, oat extract, and natural ceramides. It gently lifts away impurities while protecting the skin barrier throughout the cleansing process. The soft cream texture adheres seamlessly to skin, rinsing clean without irritation and leaving skin hydrated with no tightness after cleansing.\u003c\/p\u003e\u003ch3\u003eDermatologist-tested for low irritation\u003c\/h3\u003e\u003cp\u003eIn a human application test conducted by the Korea Institute of Dermatological Sciences, the product recorded an average skin reaction score of 0.00 in the primary irritation assessment. It has been deemed suitable for sensitive skin and is certified vegan by the Korea Agency of Vegan Certification and Services. Formulated with over 85% naturally derived ingredients (based on ISO 16128 standards) for a gentle approach.\u003c\/p\u003e\u003ch3\u003eFor sensitive skin concerned with post-cleanse tightness\u003c\/h3\u003e\u003cp\u003eEach key ingredient plays a targeted role in caring for your skin.\u003c\/p\u003e\u003cp\u003eOat Kernel Powder: Gently envelops delicate skin to help soothe and calm\u003cbr\u003eGlycerin, Butylene Glycol: Draw moisture into the skin to keep it supple even after cleansing\u003cbr\u003eCeramide NP: Helps fill in compromised lipid layers to support a moisture-retaining barrier\u003c\/p\u003e\u003cp\u003eIdeal for those who experience redness or roughness after cleansing, or anyone seeking both thorough cleansing and lasting hydration. For a deeper cleanse, apply to dry skin first, then add water and massage in circular motions.\u003c\/p\u003e","brand":"sograin","offers":[{"title":"So Oat Creamy Cleanser 100ml","offer_id":41101987020864,"sku":"662-1","price":21.73,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0600\/8825\/4528\/files\/1778132571792.jpg?v=1778146399"},{"product_id":"so-oat-watery-cream-50ml","title":"So Oat Watery Cream (50ml)","description":"\u003ch3\u003eA barrier-strengthening, hydration-boosting cream powered by oat peptides\u003c\/h3\u003e\u003cp\u003eThis moisture cream is formulated with peptides and natural ceramides derived from oats. Low-molecular-weight oat peptides absorb quickly into skin to help repair a compromised barrier, while squalane forms a protective moisture veil that prevents water loss. The lightweight, watery texture melts in without any sticky residue, leaving skin comfortably hydrated for hours.\u003c\/p\u003e\u003ch3\u003eGentle formula suitable for sensitive skin\u003c\/h3\u003e\u003cp\u003eClinically tested for primary skin irritation with an average skin reaction score of 0.00, this cream has been deemed suitable for sensitive skin. It's certified vegan by the Korea Agency of Vegan Certification and Services, and packaged in eco-designed, recyclable materials with FSC-certified paper—a choice that's kinder to the planet.\u003c\/p\u003e\u003ch3\u003eSynergistic actives that strengthen, replenish, and soothe\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003eOat Peptides (barrier support): Their low-molecular structure allows for rapid absorption, helping to repair weakened skin barriers and restore resilience\u003c\/li\u003e\n\u003cli\u003eCeramide NP (lipid replenishment): Fills in gaps within the damaged lipid layer to help maintain a strong, intact barrier\u003c\/li\u003e\n\u003cli\u003ePanthenol (soothing): Calms irritated skin and brings relief to reactive complexions\u003c\/li\u003e\n\u003cli\u003eSqualane (moisture retention): Mimics skin's natural lipids to ease dryness and keep skin soft and smooth\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eThis cream is especially well-suited for skin that reacts easily to environmental stressors, or for complexions that feel rough and cause makeup to slip due to an imbalanced moisture-oil ratio. Recommended for anyone seeking a smoother, more luminous skin texture.\u003c\/p\u003e","brand":"sograin","offers":[{"title":"So Oat Watery Cream 50ml","offer_id":41101987053632,"sku":"663-1","price":35.02,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0600\/8825\/4528\/files\/1778132523449.jpg?v=1778146405"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0600\/8825\/4528\/collections\/sograin.jpg?v=1786679453","url":"https:\/\/piyonna.com\/collections\/brand-sograin.oembed","provider":"PIYONNA","version":"1.0","type":"link"}